Platte River Pizza Co. is a conceptual eCommerce experience for a Nebraska-based, farm-to-table frozen pizza brand rooted in Midwest values. Inspired by the Platte River, prairie landscapes, local agriculture, faith, and family, the site blends warm storytelling with modern commerce through editorial layouts, custom illustrations, textured elements, and bold product photography.
The goal was to create a brand that feels authentic, elevated, and distinctly Nebraskan while making online shopping intuitive, engaging, and memorable. Built with Squarespace's Finish Layer tools and absolutely no code 🙌
The inspiration for this site stems from my husband and I's current obsession with perfecting a sourdough pizza crust and being crazy enough to even think about putting ourselves back into the restaurant industry, hahaha.
Finish Layer Tools Used:
Block Animations - hover effects (hero section pizza builder), loop effects (Shop Our Pizzas blowing in the wind effect), hover effect (makeshift location lightbox in where to find us section)
Block Transformations - opacity used on background images and emblems, positioning + scaling buttons to fit certain areas, rotating graphics and images to give them a layering effect over sections
https://platteriverpizzaco.squarespace.com/
Password is preview
See my social media post here! (https://www.instagram.com/p/DbJV3ZjGQFZ/?img_index=1)
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