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Experienced Product Designer and Framer Expert
Web and app designer with both aesthetic and modern style
Web and app designer with both aesthetic and modern style
Cover image for Meesho Redesign Case Study โ€”
Meesho Redesign Case Study โ€” Simplifying Social Commerce This case study focuses on redesigning the shopping experience of Meesho with the goal of making it more intuitive, trustworthy, and conversion-friendly โ€” especially for first-time and non-technical users. Meesho operates in a unique space where buying and reselling intersect, which makes clarity and ease of use even more critical. ๐Ÿ” Problem areas identified: โ€ข Cluttered interface and overwhelming product listings โ€ข Confusing navigation for new users โ€ข Lack of trust signals during purchase decisions โ€ข Inconsistent user flow between browsing and checkout ๐Ÿ’ก Design approach: โ€ข Simplified UI with clear visual hierarchy โ€ข Improved product discovery and filtering experience โ€ข Strong focus on trust elements (ratings, delivery info, pricing clarity) โ€ข Streamlined checkout flow to reduce drop-offs โ€ข Mobile-first redesign for better accessibility โœจ Key improvements: โ€ข Cleaner, distraction-free product pages โ€ข Faster decision-making with better information structure โ€ข Reduced friction across the user journey โ€ข More engaging and user-friendly interface ๐ŸŽฏ Outcome: A smoother, more reliable shopping experience that helps users browse, decide, and purchase with confidence โ€” while also supporting Meeshoโ€™s social commerce ecosystem. This redesign reflects my focus on solving real usability problems while balancing business goals and user needs. Feedback is always welcome ๐Ÿ’ญ
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Student at University of Engineering and Technology, Taxila
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Student at University of Engineering and Technology, Taxila