Visual Design Projects in TelanganaVisual Design Projects in TelanganaSHIMMER — Logo Design Concept
A refined logo concept created for SHIMMER, an interior design education brand focused on making design learning approachable, inspiring, and accessible.
The identity explores the relationship between interior spaces, creativity, learning, and architectural forms through a minimal emblem and elegant typography.
I explored three logo variations to test different levels of visual storytelling and simplicity:
Concept 01: Symbol + wordmark — a more expressive and complete identity.
Concept 02: Integrated wordmark — subtle architectural elements incorporated directly into the lettering.
Concept 03: Standalone symbol — a minimal, versatile mark that focuses purely on the architectural form.
Which direction feels strongest to you — 01, 02, or 03?
I'd love to hear which style feels the most memorable, balanced, and suitable for the SHIMMER brand.
Tools: Inkscape
Project: Personal / Practice Branding Concept
Focus: Logo Design · Brand Identity · Typography · Minimalist Branding 
