Projects using Cision in Singapore

Projects using Cision in SingaporeProjects using Cision in Singapore

Cover image for The situation: A leading arts

The situation: A leading arts institution in Singapore had negligible media presence and no established voice in public discourse on arts education policy. What I did: Led the full strategic communications programme over four years. Built an executive positioning and op-ed strategy that placed the institution's leadership in sustained public conversation on arts education. Provided ongoing media counsel to develop institutional spokespeople into credible, quotable voices for journalists and policymakers. The result: Senior leaders became recognised thought leaders on arts education policy. The programme contributed to parliamentary discussion on the sector and preceded the formation of a new national arts university. Won two industry awards for Best Strategic Communications Campaign and Educational and Cultural Institutions.

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Cover image for Boost Trade Visitors with Proven Global PR Strategies in F&B

The situation: Asia's largest food and beverage trade exhibition needed a PR programme spanning 45 countries to drive international trade visitor attendance and establish the event as the definitive platform for APAC's food industry. What I did: Led end-to-end media relations across Southeast Asia, South Asia, and East Asia. Built and managed a network of international media partners, coordinated journalist visit programmes, and drove a content strategy across earned, owned, and paid channels. The result: 4,576 published articles across 45 countries. USD 8.6 million in advertising value equivalent. Over 1 billion unique monthly visitors in total audience reach. 1,235 international media placements, with representation from Reuters, Nikkei, CNBC, and BBC among others.

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Cover image for The situation: A Singapore-headquartered AI

The situation: A Singapore-headquartered AI infrastructure company was preparing to announce a strategic alliance with a Big Four consulting firm. The goal was to establish credibility with institutional investors and enterprise clients across APAC, with tier-one financial and technology media as the primary target. What I did: Developed the narrative positioning the alliance as a market-defining move in AI infrastructure. Orchestrated a media day at the client's Singapore facility, hosting nine tier-one outlets. Managed all journalist relations, spokesperson preparation, and interview sequencing on the day. The result: 147 articles published within 48 hours of the media day. Coverage secured across Bloomberg, Reuters, The Wall Street Journal, CNBC, CNA, and The Edge Singapore. Zero negative sentiment.

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