AI Developer Platform - Brand Identity & Visual System
Workshop.ai (http://Workshop.ai) is a platform designed to help builders transform ideas into working software systems while maintaining full ownership of their code.
I led the brand identity design, developing a visual language that reflects both the creative and technical nature of software development. The concept draws inspiration from classical scientific illustration and engineering diagrams, symbolizing the process of turning ideas, hypotheses, and experiments into working systems.
The identity balances technical precision with a sense of experimentation, helping position Workshop AI as a platform where builders can explore ideas and transform them into real software.
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Some of my favorite work never sees the shelves.
These were alternate brand concepts for Rise & Grind Coffee, a Black-owned online coffee brand I helped shape. The client went in another direction, but I'm still obessed with the red and black concept.
Honestly? I'd still drink this version of the brand.
Which concept would you grab off the shelf?
#BrandDesign #PackagingConcepts #CreativeProcess