Projects using Keynote in New York

Projects using Keynote in New YorkProjects using Keynote in New York

Cover image for U BEAUTY on Instagram: “The Spring Event is on. Right now, with…

U BEAUTY on Instagram: “The Spring Event is on. Right now, with…

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Cover image for Website Round 1 Deck

Website Round 1 Deck

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Cover image for Presentation Design

Presentation Design

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Marketing Plan, Organic+Paid Digital Marketing, Brand Activation

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💎✨ Maison Bleue | Luxury Fashion Brand Identity Design ✨💎

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Cover image for Here are some Service design tools that were developed earli...

Here are some Service design tools that were developed earlier this year for my thesis work. MFA Design for Social Innovation, School of Visual Arts, NYC. I really enjoy making them.

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Cover image for As a photo director at

As a photo director at Vogue, I directed editorial shoots across celebrity, fashion, and culture — shaping visual narratives from concept through delivery. I worked with photographers, stylists, and talent including Bella Hadid (~1M Instagram likes, ~2M YouTube views), Kate Moss, Anthony Bourdain, FKA Twigs, Grimes, and Andrew Garfield. The work required a sharp editorial instinct: knowing how to frame a moment, cast the right collaborators, and build images that felt alive within the larger cultural conversation.

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Cover image for I am helping startup leaders in AI/AR/VR write thought leade...

I am helping startup leaders in AI/AR/VR write thought leadership for their LinkedIns, blogs/websites, and talking points and speeches for CES! 🚀

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Cover image for Engaging presentations

Engaging presentations

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Cover image for Protect Our Winters

Protect Our Winters

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Cover image for Events.com — XAVIER DEVAUGHN

Events.com — XAVIER DEVAUGHN

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Cover image for Podcast Executive Producer

Podcast Executive Producer

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Cover image for Comprehensive Marketing Plan, New Branding+Website

Comprehensive Marketing Plan, New Branding+Website

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🍹 Trippy Soda | Vibrant 3D Brand Visualization 🍹

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Cover image for As Global Director of Digital

As Global Director of Digital Innovation at M-A-C, I led creative ideation with the art team on digital-first, 360 concepts designed to work across global markets. The brand was still doing nearly 60% of sales in-store, so my task was to modernize how M-A-C showed up online — rethinking the skin aesthetic, building a fresh visual direction, and creating concepts that translated into stronger e-comm storytelling, better paid performance, and a more cohesive experience across social, site, and virtual try-on.

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Cover image for As Creative Director at Amika,

As Creative Director at Amika, I led the brand's shift toward strategic, digital-first storytelling — building campaigns, content systems, and visual direction to drive DTC growth. Highlights include the Holiday Hairtopia campaign (67% more video views, 239% more clicks than planned, 15.6% ad recall lift among women 18–24), the "Let's Get Cleanical" franchise (12.8% YouTube awareness lift, helped Amika become the #1 haircare brand at Sephora), and the "Get Drenched" OOH activation — a branded bus tour that turned hydration sampling into a citywide moment. https://www.alexoneill.net/amika

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