Projects in NashikProjects in NashikHouseOfGee is a handcrafted jewelry brand based in Nashik. The brand already has an online presence, and a new e-commerce website is currently being built. Since that was already in progress, I didn't want to create another online store.
After speaking with the owner, I learned that custom jewelry orders were intentionally being kept separate because they require a different workflow. At the moment, these requests are managed manually through conversations, where customers share inspiration images, budgets, material preferences, and other details over multiple messages.
To make this process easier, I built a Custom Order Portal in Base44. Customers can submit all their customization details in one place, upload reference images, and instantly receive a confirmation email. At the same time, the business receives a structured email with all the information needed to review the request. I also added an AI-powered FAQ assistant that answers common questions about customization, materials, timelines, shipping, and jewelry care.
Instead of rebuilding an e-commerce website, I focused on improving a workflow that wasn't part of it making custom orders more organized, reducing back-and-forth communication, and creating a smoother experience for both customers and the business.
Live Link:
https://gee-bespoke-atelier.base44.app
Social Post:
https://x.com/TanviShimpi/status/2075877003358839009
