Freelance Event Planners in London

Freelance Event Planners in LondonFreelance Event Planners in London

Projects People

Brand, Strategy & Growth Partner for scaling businesses

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Brand, Strategy & Growth Partner for scaling businesses

Cover image for Impact Events, Communications & Funding

Impact Events, Communications & Funding Strategy Objective Increase visibility, stakeholder engagement and funding for a community-focused organisation, while strengthening brand positioning and credibility. Approach -Planned and delivered high-impact events from concept to execution -Developed communications and social media strategy to drive awareness and engagement -Created all supporting assets and promotional materials -Led stakeholder engagement to attract high-profile attendees -Designed crowdfunding initiatives and supported bid writing -Strengthened overall brand positioning and public presence Key Deliverables -Event strategy and execution plan -Communications and social media strategy -Campaign assets and promotional materials -Stakeholder engagement approach -Crowdfunding initiatives and funding bids Impact -Secured over £500,000 through bids and funding initiatives -Attracted politicians, community leaders and key stakeholders -Increased visibility, engagement and community reach -Contributed to national recognition, including the Prince of Wales Award Note Due to client confidentiality and NDAs, specific materials and internal strategies are not disclosed.

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Luxury Brand Repositioning & Growth Strategy Overview A jewellery brand with strong product quality was underperforming due to unclear positioning, low brand perception, and lack of targeted customer strategy. Objective -Reposition the brand as a premium luxury offering -Attract a higher-value customer base -Increase sales and brand visibility -Enable sustainable price growth Approach 1. Brand Repositioning -Redefined brand identity, tone, and visual direction -Shifted positioning from generic retail to luxury market 2. Audience & Market Strategy -Identified ideal customer profile and purchasing behaviour -Developed targeted messaging aligned with premium buyers 3. Growth & Engagement Strategy -Designed a new social media and content strategy -Introduced consistent brand storytelling and visual alignment 4. Customer Retention Focus -Built engagement approach to increase repeat customers -Strengthened brand loyalty through experience-led positioning Key Deliverables -Brand repositioning strategy -Visual and messaging direction -Social media and content strategy -Audience targeting framework -Customer engagement approach Impact -Significant increase in sales following repositioning -Successful transition to a higher price point -Improved brand perception and customer quality -Features in major publications including Vogue and Vanity Fair

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Startup Brand Strategy & Funding Enablement Objective Build a strong brand, clear positioning and compelling investor narrative to support funding success and long-term growth. Approach -Defined brand identity, story and unique value proposition -Developed a funding-ready business plan aligned with grant criteria -Identified and shortlisted relevant funding opportunities -Guided investor pitching and positioning -Trained founders on how to clearly communicate value and differentiate in competitive markets Key Deliverables -Brand positioning and messaging framework -Unique value proposition (USP) -Business plan and funding documentation -Investor pitch guidance and positioning strategy -Funding opportunity mapping Impact -Contributed to securing over £200,000 in grant funding -Improved investor readiness and clarity of proposition -Strengthened positioning and long-term growth potential Note Due to client confidentiality and NDAs, specific documents and funding materials are not disclosed.

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Cover image for Building a Scalable Education Partnership

Building a Scalable Education Partnership Model Driving £500k+ in Revenue Overview This project focused on designing and scaling a strategic partnership model within the education sector to create apprenticeship pathways while driving commercial growth. The objective was to align educational institutions with a technology provider in a way that delivered long-term value for both parties, rather than a one-off transactional relationship. The Challenge Education institutions often face barriers when adopting new technologies, including cost, integration, and demonstrating long-term value. At the same time, traditional sales approaches were not sufficient to drive adoption at scale. A more strategic, partnership-led model was required to: Create meaningful value for institutions Support skills development through apprenticeships Enable sustainable commercial growth Approach I designed a partnership framework that aligned commercial, educational, and operational value. This included: -Structuring partnerships around apprenticeship opportunities, creating a clear and compelling entry point for institutions -Positioning the offering as a long-term capability investment, not just a product sale -Designing a repeatable partnership model that could be adapted across multiple institutions -Tailoring each partnership to reflect the specific priorities and decision-making structures of each organisation Execution The model was initially implemented with Manchester College, where we: -Established apprenticeship pathways linked to immersive technology -Delivered a VR training environment, including hardware, learning modules, and accreditation -Created a structured framework that balanced institutional needs with commercial outcomes Following this, I refined and extended the model to: -Regent’s College London -Loughborough University -Each partnership was adapted to suit the institution while maintaining a consistent underlying structure, enabling scalability without losing relevance. Impact -Contributed to over £500,000 in VR system sales across partner institutions -Established long-term strategic partnerships rather than one-off transactions -Created a repeatable model for future education partnerships -Strengthened positioning within the education sector through value-led collaboration Additional Notes Due to client confidentiality and NDAs, detailed internal strategies and commercial agreements cannot be shared. This portfolio reflects my approach, structure, and key outcomes.

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Event Planner(1)

🌍 Global Experience in Sales & Marketing 🚀

🌍 Global Experience in Sales & Marketing 🚀

Cover image for Vintage London Watches - Comms Director

Vintage London Watches - Comms Director

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Cover image for Abode

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Event Planner(1)

Experienced Event Planner & Social Media Marketer

Experienced Event Planner & Social Media Marketer

Cover image for Event Planning and Coordination at E2E

Event Planning and Coordination at E2E

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Cover image for Travel Agent & Marketing

Travel Agent & Marketing

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Cover image for Social Media Ambassador

Social Media Ambassador

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Victoria Parkey

Music, arts, wellness and culture specialist

Music, arts, wellness and culture specialist

Cover image for Event curation

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Cover image for Arist management and strategy

Arist management and strategy

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Event Planner(1)

Detail-Oriented Copywriter & Brand Strategist.

Detail-Oriented Copywriter & Brand Strategist.

Cover image for Let's Elevate "On Shenanigans" Social Media Game Together

Let's Elevate "On Shenanigans" Social Media Game Together

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Cover image for Proposal for Enhancing QuadFringe Website to Increase Leads

Proposal for Enhancing QuadFringe Website to Increase Leads

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Cover image for Aysh Talks (@aysh_talks) • Instagram photos and videos

Aysh Talks (@aysh_talks) • Instagram photos and videos

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Street artist, graphic designer, 3D modeller, poster maker!

8: Followers

Expert

Street artist, graphic designer, 3D modeller, poster maker!

Cover image for Street Art All Stars Legends Exhibition

Street Art All Stars Legends Exhibition

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Cover image for Massive James Hiraeth Poster Design

Massive James Hiraeth Poster Design

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Cover image for Massive Waveform

Massive Waveform

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Holistic Creative Director and Brand Strategist

Holistic Creative Director and Brand Strategist

Cover image for Workshop Event Production

Workshop Event Production

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Cover image for Visual Podcast Creative Direction / Production

Visual Podcast Creative Direction / Production

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Cover image for Music Video Production

Music Video Production

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Cover image for Music Video Production

Music Video Production

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Event Planner(1)

Ksenia Kazintseva

Creative project manager delivering lasting impact.

Creative project manager delivering lasting impact.

Cover image for Consensus Hong Kong Hackathon

Consensus Hong Kong Hackathon

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Cover image for Fanzineist Vienna International Fair

Fanzineist Vienna International Fair

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Cover image for Croydon Harvest Festival

Croydon Harvest Festival

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Event Planner(1)