Projects using Freshworks in London
Projects using Freshworks in London
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Marqen Marketing
Pro
System Stability & Ongoing Operations: Currently overseeing the ongoing operation of growth systems once they are live. This work focuses on system stability, decision integrity, and ensuring that changes to campaigns, automations, or channels do not create downstream issues in data quality, reporting, or lifecycle flow. The emphasis is on controlled iteration, clear ownership, and keeping the underlying system reliable as volume and complexity increase.
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Marqen Marketing
Pro
Growth Operating System Design: Designing growth operating systems that unify CRM architecture, lifecycle management, automation, email marketing, and channel strategy into a single decision framework. Work includes structuring how email, content, social, reputation, and acquisition channels support lifecycle progression and follow-through, rather than operating as disconnected activities.
11
77
11
Marqen Marketing
Pro
Lifecycle-Driven Email Automation Designing lifecycle-driven email automation where journeys are triggered by system state rather than manual campaigns. Focus is on timing, suppression, and exit logic across key touchpoints such as follow-ups, onboarding, re-engagement, and renewals, with automation governed centrally rather than embedded in email tools.
11
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20
Marqen Marketing
Pro
CRM Architecture & Lifecycle Design Currently designing a Freshsales-first CRM architecture where lifecycle, segmentation, and automation logic live in one system of truth. Work includes non-linear deal flows, lifecycle states, tagging frameworks, and automation-safe transitions to support service-based growth without manual intervention.
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