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Cover image for "The mission was to build
"The mission was to build a colony. The reality is a fight for survival. This trailer introduces a sci-fi horror concept where the Artemis III crew discovers a hidden crater and accidentally wakes up an ancient lunar monster. 4 astronauts. 1 mission. No way home." Why I Created This: As a designer, I wanted to push the boundaries of "NASA punk" aesthetics. My goal was to use AI to create a high end cinematic teaser that blends technical realism with deep space dread. The Workflow: I brought this vision to life using a complete Runway AI pipeline. Every element you see from the detailed character assets and creature designs to the cinematic camera movements and atmospheric lighting was generated and animated entirely through the Runway workflow. Submitted for the #RunwayBigPitchContest.
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Cover image for They came to me with
They came to me with nothing but a logo. No content. No copy. No images. No brief. Just a logo, a business name, and 32 years of electrical expertise that nobody could find online. Integrated Wiring Solutions is a family-owned commercial electrical contractor based in East Windsor, Connecticut. Jeff Kegel has been in the trade for over three decades — building a reputation entirely through word of mouth. But without a website, new clients had no way to find him. That's where I came in. Before touching a single page I sent a 21-question discovery questionnaire. That document gave me everything I needed — the brand direction, the audience, the messaging, and the tone. From there I refined the color palette, wrote every word of copy from scratch, and built a full 5-page premium website directly in Squarespace. Halfway through the project the client shifted direction. They wanted the site to feel less like a project portfolio and more like a reliable service business. I pivoted the messaging, restructured the homepage, and updated every CTA — without redoing the design. They loved it on the first draft. 4 weeks. 5 pages. A business that went from invisible to professional overnight. Platform: Squarespace Timeline: 4 Weeks Live site: integratedwiringct.com (http://integratedwiringct.com) #SquarespaceDesigner #SquarespaceWebsite #WebsiteDesign #CustomWebsite #ContractorMarketing #SmallBusinessWebsite #LocalBusiness #TradesBusiness
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