Web Developer & Designer | AI SEO, AEO, GEO
Way Overboard Sportfishing | Webflow Charter Booking Platform | NJ Sportfishing Trips | Captain-Led Adventures & Fishing Reports
My Role: Webflow Developer & UX/UI Specialist
For Way Overboard Sportfishing, I designed a vibrant, adventurous, and easy-to-use Webflow website that showcases Captain Chris’s charter trips and converts fishing enthusiasts into booked adventures. The design captures the thrill of the ocean while making booking simple and trustworthy.
About the Project:
Way Overboard Sportfishing offers half-day and full-day fishing charters off the coast of New Jersey, targeting species like Fluke, Striped Bass, Tuna, Shark, and more. I built a complete modern website featuring trip options, captain bio, latest fishing reports, angler testimonials, and clear booking flows.
The Challenge:
The old website (or lack of professional online presence) didn’t reflect the quality of the experience, made it hard to see available trips, and failed to build excitement or trust for potential customers.
Strategic Approach:
"Adventure + Trust" approach using bold ocean imagery, clear trip cards, real fishing reports, and Captain Chris’s personal story to create excitement while removing booking friction.
The Solution:
Dynamic & Energetic Design: Ocean-inspired visuals, clean typography, and mobile-friendly layout that feels adventurous yet professional.
Trip Showcase: Easy-to-understand cards for different species (Fluke, Tuna, Striped Bass, Shark, Bottom Fishing) with duration and angler capacity.
Personal Connection: Dedicated “Meet the Captain” section highlighting Captain Chris’s experience and passion.
Social Proof & Fresh Content: Customer testimonials and regular “Latest Fishing Report” updates to build credibility and urgency.
Strong CTA Flow: Prominent “Book Your Adventure” buttons and simple inquiry process.
Result:
A high-converting, engaging platform that makes booking a fishing trip with Captain Chris exciting and effortless. The website effectively attracts both experienced anglers and beginners, increasing inquiries and filled charters while strengthening the brand’s reputation on the water.
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Sisu — Framer Mental Wellness Platform | Daily Resilience Support via SMS | Science-Backed Mental Health Tools
My Role: Framer Developer & UX/UI Specialist
For Sisu by Thesis U Mindset, I designed a calm, hopeful, and modern Framer website that reflects the product’s purpose — providing daily mental resilience support through simple SMS check-ins. The design feels supportive, approachable, and grounded in science.
About the Project:
Sisu is a daily mental health companion that delivers calm check-ins, science-backed prompts, and real-time support directly via SMS. No apps to download — just gentle, consistent guidance to help users build resilience and navigate depression, stress, and daily challenges.
The Challenge:
Traditional mental health tools often feel overwhelming, static, or disconnected from real daily life. Users needed something simple, always accessible, and adaptive to their current state.
Strategic Approach:
"Hope + Simplicity" approach — using soft, soothing visuals, empathetic language, and clear focus on daily practice to make mental wellness feel achievable and supportive rather than clinical.
The Solution:
Calm & Empathetic Design: Soft color palette, clean typography, and gentle visuals that evoke hope and stability.
Product Clarity: Strong explanation of the SMS-based experience with examples of morning check-ins, prompts, and real-time support.
Science-Backed Positioning: Highlights psychology, nutrition, gut health, habits, mindfulness, and other evidence-based foundations.
Founder Story: Personal and relatable founder’s note that builds deep emotional connection.
Clear User Journey: Shows how Sisu fits into daily life without adding complexity.
Result:
A beautiful, trust-building Framer website that effectively communicates Sisu’s unique value. The site creates an emotional connection with people struggling with mental health and clearly explains how daily SMS support can create real, sustainable change.
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Moderon | Framer Branding Studio Website | Brand Strategy & Visual Identity | Modern Business Branding
My Role:
Framer Developer & UX/UI Specialist
For Moderon, I created a sharp, bold, and energetic Framer website that perfectly captures their “Branding with a Pulse” philosophy. The design feels modern, confident, and full of life exactly what a premium branding studio needs.
About the Project:
Moderon is a branding studio based in NYC (est. 2026) that builds sharp, scalable identities for modern businesses. I designed and developed their complete Framer website featuring selected work, clear expertise areas (Brand Strategy, Visual Identity, Web Design), process, and strong client testimonials.
The Challenge:
New branding studios often struggle to stand out. The website needed to instantly communicate creativity, professionalism, and personality while showcasing work and attracting ambitious clients.
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Performance Marketing Specialist | Meta & Google Ads
Performance Marketing Specialist | Meta & Google Ads
Automating workflows & building Web apps that scale
“The voice you’re hearing is your own personalized AI assistant -- Homegirl.”
Welcome to Momspreneur Match, a platform we recently launched to support mom entrepreneurs with clarity, structure, and execution.
Momspreneur Match is built around a simple idea:
Entrepreneurship should feel supported, not scattered.
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I'm thrilled to share some glowing feedback from my recent clients! They've praised my outstanding communication, fast delivery, and the promising results we're achieving together. From custom web development to powerful GoHighLevel (GHL) marketing automations, I'm committed to delivering solutions that drive growth and success.
If you're looking for a professional partner to build your online presence or streamline your marketing, I'd love to chat. Let's build something great together!
#WebDevelopment #GHL #Automation #Freelancer #SmallBusiness #MarketingAutomation #DigitalMarketing #ClientSuccess
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Experienced eCommerce Digital Marketer
Experienced eCommerce Digital Marketer
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