Freelance Packaging Designers in GroningenFreelance Packaging Designers in Groningen
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May | Brand designer & strategist's avatar
May | Brand designer & strategist
proGroningen, Netherlands
Creating strategic brands with brains & personality
$1k+
Earned
3x
Hired
5.0
Rating
158
Followers
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expert

Creating strategic brands with brains & personality
Cover image for Part 2 of BLAIRE focuses
Part 2 of BLAIRE focuses on the structure behind the visual direction; exploring typography, layout systems, printed elements, and the details that create consistency across the brand. This phase shifts away from atmosphere and moves deeper into the mechanics of the identity system; balancing softness with precision through restrained compositions and controlled spacing. More renders + Full case study coming soon ✦
3
25
974
Cover image for BLAIRE is a skincare and
BLAIRE is a skincare and beauty concept centered around softness, restraint, and sculptural cosmetic forms. The direction explores skin-first products through coated aluminium packaging, muted floral tones, and editorial-inspired layouts. Designed as beauty objects first, the collection balances subtle branding with softened silhouettes, reflective finishes, and atmospheric color palettes. The first release includes a radiant skin tint, hydrating setting mist, and barrier priming cream developed as a cohesive luxury beauty line. Part 2 and 3 of the project, iuncluding more of the packaging and brand system will be shared this weekend, alongside the full case study.
25
43
1.9K
Cover image for Karmae — Fragrance Brand Identity & Packaging
Karmae — Fragrance Brand Identity & Packaging
1
18
Cover image for A closer look at Karmae. An
A closer look at Karmae. An exploration of balance, contrast, and presence... translated into a refined wordmark and visual system. Sublte details, controlled spacing, and a focus on restraint over excess. More coming soon. Full case study after the weekend.
3
28
839
Packaging Designer(10)