Business Analysis Projects in EnglandBusiness Analysis Projects in EnglandAd Network Publisher Dashboard
Automated publisher dashboard for ad network managing 5+ publishers with monthly revenue tracking.
Part of custom portal system where each publisher gets unique login to view their performance data. Dashboard shows ad requests, impressions, clicks, revenue, eCPM, and CTR with automatic updates from Google Sheets.
Features:
Performance scorecards (requests, impressions, clicks, revenue)
Revenue trends by ad type (Display vs Video)
Detailed performance table by publisher and date
Product-level revenue breakdown
This dashboard is part of a larger system with secure login portal (separate image). Eliminated 10+ hours/week of manual reporting for the client.
Tech: Google Looker Studio, Google Sheets, Cloudflare Pages
Delivery: 7 days (full system) Project Title:
Business Plan for Polish SME – UK Market Entry Strategy
Client Background
Polish entrepreneur launching a bilingual business consultancy targeting Polish-speaking SMEs and individuals in the UK.
Objective
Create a professional, realistic business plan that clearly communicates the company’s value proposition, market opportunity, operational model and financial projections to potential funders, partners and clients.
Scope of Work
Executive Summary
Director profile & qualifications
Vision, Mission & Values
Detailed Services offering (Business Plans, Strategic Advisory, CV & Cover Letters, Individual Support Services)
In-depth Market Analysis & Target Client Segments (Polish entrepreneurs in UK)
Marketing & Sales Strategy
Operational Plan (20 hours/week lean model)
Financial Projections & Cashflow (conservative scenario)
SWOT Analysis
Strategic Goals (Short, Medium & Long-term)
Key Deliverables
Full Business Plan document
Indicative Price List
Cashflow forecast for secondary income stream (Individual Support Services – benefits assistance, translations, form filling)
Professional formatting and clear visual structure
Results & Impact
The delivered plan provides a solid strategic foundation with realistic revenue streams, low fixed costs and clear competitive advantage through bilingual expertise and cultural understanding. It serves both as a funding tool and an internal roadmap for sustainable growth.
Skills Demonstrated
Business Plan Writing
Market Research & Analysis
Financial Forecasting & Cashflow Modelling
Strategic Consulting
Polish-English Business Communication
Niche Market Positioning (Polish-UK business community) 
