Pointloom: 30-second SaaS launch film (concept, code-rendered)
A 30-second launch film for a fictional SaaS product that turns messy field survey points into a clean site map. Hook, problem, product reveal, the app doing the work, a measurable payoff and a call to action: the classic launch structure, built as UI motion rather than a screen recording. Kinetic type, beat-synced camera punches, a 3D-tilted app window, glowing linework, and a 120 BPM soundtrack synthesised in code (no stock music). Pointloom is not a real product; the brand, UI and numbers were invented for this concept. Direction and QA by me; the animation was built with AI assistance and is fully code-rendered (HTML/SVG, headless browser, FFmpeg), so every frame is reproducible and quick to revise for your own product.
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HALYX L1: exploded-view product film for a LiDAR sensor (concept, 3D, code-rendered)
A 22-second product film for a fictional compact LiDAR sensor. The device assembles in a hero shot, explodes into six labelled components (housing, edge processor, motor, laser array, optical window, cap), snaps back together, then scans a warehouse: 32 laser channels sweep the room and the point cloud builds up with the real ring and shadow patterns a spinning LiDAR produces. Ends on a payoff line and logo. The brand, product and specs are invented for this concept; the scan is a ray-cast simulation, not real data. Direction and QA by me; built with AI assistance and fully code-rendered (Three.js with physically based materials and bloom, headless browser, FFmpeg), with a soundtrack synthesised in code. The same pipeline can show your own product in exploded view from CAD or reference photos.
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3D point cloud (code-rendered 3D explainer)
How a terrestrial laser scanner turns a site into a 3D model: one distance and two angles per point, a full 360° sweep, and the point cloud building up as the scanner turns. A 12-second 9:16 explainer with a moving 3D camera, glow, word-by-word kinetic captions and sound effects synthesised in code. The scene is a simulated scan (about 61,000 synthetic points), not real survey data. Direction and QA by me; the animation was built with AI assistance and is fully code-rendered (Three.js, headless browser, FFmpeg), so every frame is reproducible and easy to revise.
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