Digital Designer / AI Artist
Whistler Hiking App — UX/UI Design
Whistler has hundreds of trails, but the information is scattered across websites, maps and forums. When you arrive, it’s hard to know which hike fits your level, or who to go with. I wanted one place to find a trail, join a group and track your hike.
The app lets you browse hikes by level and popularity, join hiking groups, follow your route live with time, distance and steps, then see a full summary at the end and share it.
The concept is mine. I designed the interface by hand in Figma, with deep forest greens and topographic lines to bring the feeling of the mountains into the app.
A concept project: an app that brings together all the outdoor activities in Whistler, Canada, with a focus on hiking.
1
682
SYNK — Music App
My friends and I all listen to music, but never on the same platform. One uses Spotify, another Apple Music, someone else Deezer. Sharing a song or a playlist always ends with "I don't have that app." SYNK starts from that frustration.
The idea is simple: share your playlists with your friends, whatever platform they use. You keep your app, they keep theirs, and the music still gets through.
The concept, the insight and the app idea are mine. I designed most of the interface by hand in Figma, around a dark theme with an electric blue accent, to keep the focus on the music and make the app feel like a night out more than a settings menu. I then used AI to push some of the features further.
3
1.3K
Secret Garden — Packaging
Most people hide their toys at the back of a dark drawer. The packaging is usually the reason: loud, explicit, or just ugly. I wanted to flip that. What if the box was something you'd actually want to leave out, like a plant on a shelf?
That's where Secret Garden comes from. The brand plays on the idea of a private garden: something intimate, a bit hidden, but beautiful. The packaging uses botanical shapes and soft greens, so from the outside it looks closer to a plant shop than a sex shop.
The concept, the insight and the brand idea are mine. I then used generative AI to produce the visuals and build the art direction.
(A school project: a brand and packaging concept for sex toys.)
1
1.1K
INNO — Belgian Spring Is Coming (AI Campaign)
A school project: a spring campaign for INNO.
In Belgium, you never really know when spring starts. One day it's sunny, the next it's raining or cold again. "Belgian Spring Is Coming" plays on that: spring here isn't a date on the calendar, it's something you wait for. The campaign tells people to be ready for it, whatever the weather decides.
The concept, the insight and the campaign idea are mine. I came up with them before opening any AI tool. One of the key pieces is a crosswalk in front of the store, painted with hydro-reactive paint: the design only appears when it rains, so even a grey day becomes part of the campaign.
I then used generative AI to produce the visuals and build the art direction, showing what the campaign would look like in the street.
2
1.1K