Freelancers using Google Merchant Center in Brooklyn
Freelancers using Google Merchant Center in Brooklyn
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Kole Ogundipe
Brooklyn, USA
meta ads. "just run more ads" is bad advice. Do this instead
$50k+
Earned
1x
Hired
5.0
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23
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meta ads. "just run more ads" is bad advice. Do this instead
1
Paid Shopping & Search Ads for Ecommerce
1
66
1
Paid Ads for Website Creation Software
1
16
1
Paid Ads for AI Web Application
1
14
1
Paid Ads for Ecommerce Enterprise Software
1
15
Google Merchant Center
(1)
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Laura Salaun
pro
New York, USA
Paid Media & SEO Specialist for Premium Brands
18
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Paid Media & SEO Specialist for Premium Brands
1
Paid Search Reactivation for a Wellness Brand
1
3
1
SEO-Led Growth: From Marketplace Dependency to $100K Organic
1
3
1
Fractional Performance Marketing Lead
1
4
1
Some treat SEO and Paid Search as two separate budget lines. Two separate strategies. The brands growing most efficiently think about them differently, as one integrated strategy across the same page. Organic gives you presence. Paid gives you control over message, timing, and audience. In competitive categories, both high on the page compounds rather than cannibalizes. The bigger issue: keyword strategy built channel-first creates overlap, contradiction, and duplicated effort. It should be mapped at the brand level first (what to be found for, by whom, at what funnel stage) then each channel activates against that map. When alignment exists, the channels feed each other. Paid Search data (which pages convert, which messaging resonates) is one of the most underused inputs for SEO. It's not always a budget problem. It's a structure problem. Thinking through your search strategy? I'd love to exchange thoughts
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