Communication Design Projects in Brescia
Communication Design Projects in Brescia
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Chiara Alduini
Educational Visual Identity & Storytelling System for “Discover Petra with Ahmad” Project Overview Educational and cultural storytelling system developed for “Discover Petra with Ahmad”, a bilingual learning experience designed to make the heritage of Petra accessible to younger audiences through narrative, illustration, and interactive formats. The project combines cultural strategy, educational design, and visual storytelling to translate complex heritage content into an engaging and intuitive learning experience. It was developed in close collaboration with a non-profit organization operating within a UNESCO context. Scope Creative Direction · Cultural Strategy · Narrative Design · Art Direction · Character Design · Educational Book Design (Arabic/English) · Museum & Educational Collateral · Interactive Learning Experience Client SELA (Jordan) Sela is a non-profit organization founded in 2015 by members of local communities living around the UNESCO World Heritage site of Petra. Its mission is to actively involve Jordanian communities in the protection, interpretation, and sustainable preservation of their cultural heritage.
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Chiara Alduini
Italy–Jordan 75 Years · Italian Embassy Amman Complete visual identity for the 75th anniversary of diplomatic relations between Italy and Jordan, commissioned directly by the Italian Embassy in Amman. Scope: custom logo design, bilingual brand guidelines (Italian/Arabic), exhibition design at the Jordan National Gallery of Fine Arts, and full collateral — rollup banners, billboard posters, official invitation, and brochure. A diplomatic identity built to carry institutional weight across two countries, two scripts, and three languages.
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