Freelance Business Owners in AnaheimFreelance Business Owners in Anaheim
ProjectsPeople
Brad von Sprecken's avatar
Brad von Sprecken
Anaheim, USA
Website Development Backed by Real Business Experience
New to Contra
Website Development Backed by Real Business Experience
Cover image for Pacific Crest Trail — Licensed Product & Partnership Program
Pacific Crest Trail — Licensed Product & Partnership Program
0
7
Cover image for DIEM — Health & Wellness
DIEM — Health & Wellness App Product Development I founded and led the development of DIEM, a multi-year health and wellness platform designed to bring nutrition, fitness, lifestyle guidance and personalized wellness information together in one experience. The idea was to go beyond a basic calorie tracker or workout app. DIEM was designed to understand the individual user—their goals, activity level, nutrition, health conditions, allergies and other profile information—and use that data to provide more relevant daily guidance. My role covered virtually every part of the product and business development process. I worked closely with professional software developers to define features, workflows, functionality, user experience, testing requirements and ongoing improvements. The developers handled the programming, while I directed what the platform needed to do and how the overall system should work. I also hired and worked with licensed dietitians, physicians and other health professionals to develop the wellness information behind the platform. That content was incorporated into formulas, rules and logic designed to provide personalized recommendations to users. DIEM included features such as personalized daily regimen items, nutrition tracking, exercise tracking, health conditions, allergies, goals, reports and wellness recommendations. Users could select goals such as losing weight, getting fit, improving overall health, toning, gaining weight or maintaining their current condition. The platform was also designed with a professional side in mind, allowing trainers, coaches and health professionals to eventually review user information, provide guidance and work more closely with their clients. Beyond the product itself, I was involved in branding, competitive research, UX direction, content development, marketing, social media, business strategy and commercialization. The larger business model included consumer subscriptions, professional accounts, corporate wellness programs and potential white-label licensing. DIEM was a substantial multi-year product-development project that brought together technology, professional wellness content, user experience and business strategy. It demonstrates my ability to take a complex idea, define how it should work, coordinate the right specialists, and develop it into a structured product with a clear path toward commercialization.
1
59
Cover image for DIEM — Health & Wellness App Product Development
DIEM — Health & Wellness App Product Development
0
7
Cover image for Car Show Calendars — Event Platform & Ecommerce Development
Car Show Calendars — Event Platform & Ecommerce Development
0
7
Business Owner(1)
Judy Li's avatar
Judy Li
Los Angeles County, USA
Dietitian blogger helping others grow businesses
$1k+
Earned
2x
Hired
5.0
Rating
7
Followers
Dietitian blogger helping others grow businesses
Cover image for Nutrition & Lactation Blog
Nutrition & Lactation Blog
0
52
Cover image for Korean Steamed Eggs (“Gyeran-Jjim”) - Costco Kitchen
Korean Steamed Eggs (“Gyeran-Jjim”) - Costco Kitchen
1
32
Cover image for Picky Eater Ideas and Tips - The Family Nutritionist
Picky Eater Ideas and Tips - The Family Nutritionist
0
55
Cover image for The Baby Dietitian Blog
The Baby Dietitian Blog
0
37
Business Owner(1)
Monica Lopez's avatar
Monica Lopez
Tustin, USA
Multimedia Creator & Branding Specialist
Multimedia Creator & Branding Specialist
Cover image for VMRT | Branding
VMRT | Branding
0
26
Cover image for Turtle Milk | Social Media & Branding
Turtle Milk | Social Media & Branding
0
35
Cover image for VMRT | Social Media Manager
VMRT | Social Media Manager
0
28
Cover image for VMRT | Logo Design
VMRT | Logo Design
0
52
Business Owner(1)
Valerie West's avatar
Valerie West
Los Angeles, USA
Social media coach
Social media coach
Cover image for DESIGN SPACE FOR BUSINESS
DESIGN SPACE FOR BUSINESS
0
6
Cover image for PR AND BRANDING
PR AND BRANDING
0
6
Cover image for Social Media brand content
Social Media brand content
0
9
Placeholder project card media
View more →
Business Owner(2)
Tymofii Pidlisnyi's avatar
Tymofii Pidlisnyi
Los Angeles, USA
0→1 Builder | Voice-to-Content AI @ Evatar.ai
0→1 Builder | Voice-to-Content AI @ Evatar.ai
Cover image for Evatar AI — AI Agents for Social Media
Evatar AI — AI Agents for Social Media
0
5
Cover image for PeroPero
PeroPero
0
7
Cover image for Video Prompt Director
Video Prompt Director
0
8
Cover image for Project Portfolio Links
Project Portfolio Links
0
5
Business Owner(1)
Josh Pinsky's avatar
Josh Pinsky
Villa Park, USA
Social Media Marketing / Shopify / Logistics Freelancer
Social Media Marketing / Shopify / Logistics Freelancer
Cover image for Green U
Green U
0
7
Cover image for Avenue Man Hair Products
Avenue Man Hair Products
0
7
Cover image for Commune des Vagues
Commune des Vagues
0
6
Placeholder project card media
View more →
Business Owner(1)