Daniel Jude
Helping startups secure funding & scale strategically
New to Contra
Daniel is building their profile!
PayLink . Investor Pitch Deck
Designed a full 12-slide seed round pitch deck for PayLink, a Lagos-based fintech startup building cross-border payment infrastructure for African freelancers.
The brief was to create an investor-ready presentation from scratch covering the problem, solution, market opportunity, product overview, business model, traction, go to market strategy, competitive landscape, financial projections, team, and a $150K funding ask.
The deck was built with a custom teal and gold visual identity, designed to feel premium and distinctly African without defaulting to generic fintech aesthetics. Each slide uses a different layout stat callouts, feature grids, comparison tables, a live growth chart, and a mock app UI to keep investors engaged and communicate the narrative clearly.
0
12
Business Plan Development . FlowSync SaaS Startup
Developed a comprehensive, investor ready business plan for FlowSync Technologies Ltd., a cloud native SaaS productivity platform designed to help remote teams and SMEs automate workflows and consolidate their tool stack.
The deliverable covered the full scope of a professional business plan, including an executive summary, problem and solution analysis, market sizing (TAM/SAM/SOM across a $47B addressable market), a subscription based business model with detailed unit economics, competitive landscape analysis, a three phase go to market strategy, and a three year financial projection model forecasting growth from $483K ARR in Year 1 to $8.45M ARR by Year 3.
The plan was structured to support a $1.5M seed fundraising round, with clearly defined investor milestones, use of funds breakdown, and risk mitigation strategies. All financial estimates were grounded in realistic SaaS benchmarks, including gross margin targets, customer acquisition costs, churn assumptions, and net revenue retention projections.
The final document was formatted to a professional investor standard suitable for direct submission to angel investors, venture capital firms, or startup accelerator programmes.
Deliverables: 10 section business plan document | Financial projections (3 year P&L) | Competitive analysis | Go to market roadmap
0
17
Native Leaf Soap . Business Plan & Brand Strategy
Developed a comprehensive business plan for a natural, handcrafted soap brand focused on affordability, sustainability, and local sourcing. The project includes financial projections, growth strategy, and risk management planning.
Key highlights:
• Revenue growth projected from $25,000 to $35,000 with strong profit margins (~57–58%)
• Expansion strategy through product diversification and retail partnerships
• Detailed risk analysis covering supply chain, competition, operations, and compliance
• Practical mitigation strategies to ensure stability and scalability
This project demonstrates my ability to combine strategic planning, financial forecasting, and market analysis to build a sustainable business model.
1
40
Jus'now Shuttle Service: Business Plan Summary
Business Name: Jus’now Shuttle Service
Location: Georgetown, Guyana
Industry: Transportation, Tourism, Business Travel, Eco-Tourism Support
Mission: To make travel in Georgetown seamless, safe, and stress-free by providing punctual, professional, and friendly shuttle services that cater to tourists, business travelers, and hotel guests.
Vision: To become Georgetown’s most trusted and recognized shuttle service, known for safe, convenient, and customer-friendly transportation.
Key Goals:
•Launch shuttle operations with a fleet of 1–2 reliable vehicles.
•Establish partnerships with key hotels and travel agencies to secure regular bookings.
•Achieve profitability within the first 12–18 months.
•Build a recognizable, trustworthy brand associated with safe and convenient transportation.
Startup Capital: G$50,000, allocated for vehicle acquisition, licensing, insurance, branding, marketing, initial operations, and a contingency fund.
Business Model: Revenue is generated primarily through per-trip fees for airport transfers, private shuttle services, and group transportation. Additional income streams will come from contracts with hotels and travel agencies for regular services.
Competitive Advantage: Jus’now Shuttle Service differentiates itself through a combination of reliability, punctuality, and professional service with a friendly, local appeal. Unlike independent drivers or taxis, we offer scheduled, predictable, and customer-focused services with consistent pricing and high-quality, well-maintained vehicles.
Growth Plan:
•Short-Term (0–12 Months): Focus on launching operations, building strong relationships with hotels and travel agencies, implementing targeted marketing, and delivering excellent service to generate repeat business.
•Medium-Term (12–24 Months): Expand the fleet to meet growing demand, diversify services to support eco-tourism and regional tours, strengthen brand presence and customer loyalty, and increase revenue to achieve long-term profitability.
1
44