Just finished exploring the branding direction for ÉLAN NOIR, a premium fragrance brand built aro...Just finished exploring the branding direction for ÉLAN NOIR, a premium fragrance brand built aro...
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Victor's avatar
Victor Abayomi logo
Victor Abayomi
• Sep 5
Just finished exploring the branding direction for ÉLAN NOIR, a premium fragrance brand built around elegance, mystery, and quiet confidence.
The goal wasn’t to make it look “luxury” just for the sake of it.
I focused on creating a visual identity that feels refined, distinctive, and timeless—from the typography and color system to the overall packaging direction.
A brand should feel like something you can recognize before you even read the name.
Curious to see the full story behind the design?
→ Check out the full case study here:Case study here
I’d love to hear what you think of the direction. 🖤
Brand DesignGraphic DesignPackaging Design
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TRUEFRAME logo
TRUEFRAME
max
• 2d
the red bottle shot is so good.
Abdullah's avatar
Eroglu Studios logo
Abdullah Eroğlu
pro
• 2d
Really nice!
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