Creative graphic design projects featuring product ads, branding, and social media visuals. Focus...Creative graphic design projects featuring product ads, branding, and social media visuals. Focus...
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Creative graphic design projects featuring product ads, branding, and social media visuals. Focused on modern layouts, strong typography, clean composition, and eye-catching product presentation.
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New case study: Industrial IoT platform redesign with AI integration ⚡
Spent 5 weeks redesigning Lumicent’s industrial IoT platform. The headline change: cut alarm resolution from 4 taps to 1.
Started with a design audit that uncovered three UX failures burying the information operators actually needed to act. Mapped 3 personas (Technician, Risk Manager, Site Executive) and rebuilt the alarm, investigation, and home flows around how they actually make decisions under pressure.
AI assistant woven in at the right moments: contextual chat during investigation, daily brief on the home page, remedy suggestions at the point of alarm.
Putting the AI assistant at specific decision points, like remedy suggestions right at the alarm and a daily brief on the home page, feels much more useful than a generic chat box. Cutting alarm resolution from 4 taps to 1 is a strong result for operators working under pressure.