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Dropped two little icons right into the hero headline on Zinox, a creative studio template. A rock on hand after Elements and a smiley after Reality, drawn at the same weight as the type so they read like words.
Do you all ever put icons inside headlines or does it get too playful?
https://waidastudio.com/templates/zinox
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spent all day designing an app icon.
A landing page should continue the conversation started by the ad.
For Corpus, a Pilates and physiotherapy studio, I designed campaign-specific entry points. Pilates, physiotherapy and RPG each needed a relevant starting point, while sharing one visual system.
The page keeps the brand’s warm, editorial character through typography, photography and movement. Clear service information and WhatsApp calls to action give that visual experience a practical next step.
My role covered art direction, responsive web design, interaction and AI-assisted front-end development.
This clip shows the general version. The responsive layouts follow the same visual language across desktop and mobile.
When designing campaign landing pages, do you start with one master page or with the individual ad journeys?
Separate entry points per campaign under one visual system is exactly the right instinct. The warm editorial character comes through even in the clip. I tend to start with the individual ad journeys, then build the system around what they have in common. Did the WhatsApp CTA drive noticeably more bookings than a standard form?