Before → After Packaging Redesign From cluttered and hard to read ➡️ To clean, modern, and impact...

Before → After Packaging Redesign From cluttered and hard to read ➡️ To clean, modern, and impact...Before → After Packaging Redesign From cluttered and hard to read ➡️ To clean, modern, and impact...

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Vijay Kathiriya

• Apr 23

Before → After Packaging Redesign

From cluttered and hard to read ➡️ To clean, modern, and impactful

Focused on improving clarity, hierarchy, and overall brand perception.

Good packaging isn’t just about design—it’s about communication.

Let’s build packaging that stands out

brandidentity graphicdesign packagingdesign

Victor Onifade

• May 9

Momentini // Brand Identity Concept

Project Overview:

A comprehensive visual identity and packaging concept developed for Momentini, a premium newborn gift brand based in London. This project serves as a study in "Quiet Luxury," prioritizing warmth, heritage, and an editorial feel to resonate with the modern, high-end parenting market.

The Strategic Vision:

The goal was to move away from traditional juvenile aesthetics toward a "grown-up" editorial identity. By combining archival-inspired typography with a sensory-focused material palette, the brand is positioned not just as a retailer, but as a curator of family milestones. Creative Execution:

Visual Identity (Option A: The Golden Milestone): This direction utilizes an Ivory, Warm Taupe, and Soft Gold palette to evoke a sense of timelessness and "keepsake" quality. The iconography features a minimalist arch and cloud, symbolizing a safe, nurtured beginning.

Visual Identity (Option B: Organic Heritage): This direction explores Sage, Eucalyptus, and Terracotta tones. It focuses on "Mindful" and "Natural" brand values, utilizing linen textures and debossed logos to create a tactile unboxing experience.

Typography: Both directions lead with Playfair Display, a classic high-contrast serif that provides the necessary editorial authority and prestige.

Packaging Suite: Designed a cohesive system including matte-textured gift boxes, custom-printed tissue paper, archival welcome cards, and muslin bags to ensure every touch point feels considered and luxurious Technical Deliverables:

• Primary & Secondary Logos: Scalable vector designs for print and digital use.

• Brand Value Iconography: Custom icons for "Sustainable Materials," "Keepsake Quality," and "Made for Memories".

• Material Specification: A curated guide for paper finishes (Soft Touch Laminate, Embossed Logo, Cotton Ribbon) to guide physical production.

Visual Design Creative Direction Editorial Design Adobe Photoshop Canva

Arooj Mazhar

• May 11

this is too pretty

Eviation Marketing

• May 9

In 2024, we built a version of Eviation that once felt right. But somewhere along the way, we outgrew it.

Two years on, this identity is shaped by everything we’ve learned, every doubt we faced, every decision to evolve instead of settle.

And now, we’re ready to share it with you — with more clarity, more intention, more honesty.

Eviation, realigned. 𝙄𝙛 𝙮𝙤𝙪’𝙧𝙚 𝙚𝙫𝙤𝙡𝙫𝙞𝙣𝙜 𝙩𝙤𝙤, 𝙩𝙝𝙞𝙨 𝙤𝙣𝙚’𝙨 𝙛𝙤𝙧 𝙮𝙤𝙪. #Rebranding #LogoDesigning #BrandingAgency #SocialMediaMarketing

Brand Design Video Editing Creative Design Adobe Photoshop Adobe Premiere Pro Adobe Illustrator

Olaoluwa Olanrewaju

• 1d

Nice work

Lala P.

pro

• May 8

Brunch Junkie, Brand Strategy, Identity & Packaging Design

Every syrup on the shelf looked the same. Maple. Again. The client saw a gap nobody was filling and built Brunch Junkie to fill it, a small-batch artisan syrup brand from Denver, Colorado, made with real fruits and herbs.

The work covered everything from brand strategy and audience research to visual identity, custom fruit illustration, and a full packaging system across 3 SKUs. Print-ready, shelf-ready, and built to scale.

Check it out Brand Strategy · Visual Identity · Packaging Design

Art Direction Packaging Design brandidentity