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Reimagining the online shopping experience for a fashion brand.
Instead of building another standard e-commerce, we're exploring a more editorial and immersive experience for a Brazilian footwear brand.
The goal is to make the website feel less like a catalog and more like a digital fashion experience, where customers can discover products, explore styles, and interact with the brand in a more engaging way.
One feature we're currently designing is the "Badalú Closet" — an interactive space where users can build outfit inspirations around a pair of shoes. The focus isn't on selling clothes, but on helping customers visualize how each shoe fits into a complete look.
This project is still a work in progress. We're actively refining the user experience, interactions, animations, and visual direction, and several parts of the interface will continue to evolve before the final release.
Excited to share more as the project grows. 🚀
The network for creativity
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This project was built entirely in Squarespace with the goal of creating a premium website that feels clean, immersive, and memorable from the very first scroll.
I focused on strong typography, carefully curated imagery, thoughtful spacing, and subtle interactions to create an experience that feels polished while remaining intuitive to navigate.
Finish Layer helped bring the design to life through Block Animations for smooth reveals, Block Transforms to add depth and balance to the layouts, Stacks for responsive structure across screen sizes, and custom font uploads to give the brand a more distinctive identity.
Every design choice was made to enhance the experience rather than distract from it.
I've included screenshots of the homepage and key design decisions, along with a walkthrough showing the finished website, my design process, and the Squarespace editor where the site was built.
Password: Greatdesign001
Great design ❤️
Which Footer should I choose🤔?
Enterprise Client in Cybersecurity Industry
17 voted
46%
20 voted
54%
37 votes
Closed
Footer 2 fit in for that kind of industry
Revisiting one of our earlier UI concepts.
FluxBit was our take on how a crypto trading platform could feel if simplicity came before complexity.
Instead of overwhelming users with endless charts and distractions, we explored a cleaner experience with a focused dark interface, subtle neon accents, and layouts that make market data easier to understand at a glance.
Every screen was designed to reduce visual noise while keeping the tools traders actually need within easy reach, creating an experience that feels modern, confident, and intuitive.
It's always fun looking back at concepts like this and seeing how timeless a clarity-first approach to product design can be.
love the UI