Really strong art direction. The palette choice — hot pink Didone + pale sage — and that repeated circle motif across the beanie patch, jacket patch, and poster feels super cohesive. Eager to see the full case study.
A theatre for the second cast is such a poetic concept. The hot pink Didone against pale sage sounds striking, and the circles cut through fabric feel like the perfect visual metaphor for stepping into the spotlight.
Fresh case study 🚀🚀🚀
Brand identity for Peak, an all-in-one website builder for WordPress that I design and build. A four-letter mark, a warm paper-and-ember palette and one system that runs from the favicon to the packaging.
A four-letter mark that has to hold from favicon to packaging is a tough constraint. Did you draw one letterform first and build the other three from it, or design them together as a set from the start?