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Unilever's Earth Month campaign at Target [2023] outperformed its ROAS benchmark by a whopping 350%. The purpose of the copy was to be thoughtful, soft and attainable.
The network for creativity
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Which product page do you think is going to convert better?
I'd love to hear your thoughts and the reasoning behind your pick.
11 voted
73%
4 voted
27%
15 votes
Closed
Fintpay is more than a branding project.
It's a motion-first identity designed to make digital payments feel simple, trustworthy, and premium.
Through modular bento layouts, refined typography, and smooth animation, we transformed product messaging into a memorable brand experience that communicates clarity and confidence.
Strong motion doesn't just showcase a product - it strengthens how users perceive it.
If you're building a fintech startup, SaaS platform, or digital product, we can help craft a visual identity that performs across every touchpoint.
Let's turn your brand into an experience users remember.
Brand DesignUI DesignUX DesignAdobe IllustratorAdobe PhotoshopFigmafintechfintechdesignfintechpayments
Amazing!
Over a two-week sprint, I helped extend Charles & Charlotte into Charles & Charlotte Consulting (C&C&C)—a new venture focused on strategy and consulting.
The work included:
• Brand strategy & discovery
• Visual identity system
• Brand guidelines & toolkit
• Brand OS visuals and launch materials
The goal wasn’t to reinvent the parent brand, but to evolve it into something more strategic, mature, and scalable.
Always fun working at the intersection of strategy, systems, and visual storytelling.
#BrandDesign #ArtDirection #VisualIdentity #Consulting #Figma #CreativeDirection
Great!
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