Introducing PRANA — a fine jewellery visual identity ✨
In Sanskrit, Prana, means force of life. A tree is a symbol of life. A crystal is a symbol of jewellery. Combined, we have a crystal tree - the concept behind the logo. The soft greens and the luxurious stylised typography reflect the brand’s beautiful designs that are rooted in elegance and timelessness.
Photos and website courtesy of @pranafinejewellery_.
FRAME 019 is live. I built it around bold type, editorial imagery and one changeable accent, then connected the details: CMS case studies, a full-screen menu and interactive process tabs.
A quick walkthrough of the finished build below.
13 page layouts. 6 sample projects. Desktop to mobile.
Available now for $10.
FIRSTFRAME is coming soon: a planned 3-day free launch offer. The coupon is NOT active yet. I'll share the confirmed dates when it's ready.
Limiting the design to one changeable accent color makes it surprisingly effective for client handoffs. It lets buyers rebrand the identity without unraveling the entire layout system.