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Spotted a new update in Meta Business Settings.
Meta has started rolling out an Ads MCP Server under Integrations.
While it's still in early access, this is a step towards allowing AI tools to interact with Meta Ads in a more structured way.
What could this mean for advertisers?
• Faster campaign management
• Easier access to campaign data
• AI-assisted workflows
• More automation for repetitive tasks
It's still early, so we'll have to wait and see how Meta expands this feature.
But one thing is clear-
AI is becoming a bigger part of digital advertising, and marketers who adapt early will have an advantage.
Have you received this update in your Meta Business Portfolio yet?
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Just shipped Calora — an AI scheduling concept — designed and built end-to-end in Framer. The problem it solves: your calendar and your to-do list finally talk to each other.
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𝗔𝗜 𝘀𝘆𝘀𝘁𝗲𝗺𝘀 𝗱𝗼𝗻'𝘁 𝗷𝘂𝘀𝘁 𝗿𝗲𝗮𝗱 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 — 𝘁𝗵𝗲𝘆 𝗿𝗲𝗮𝗱 𝘄𝗵𝗮𝘁 𝘁𝗵𝗲 𝗶𝗻𝘁𝗲𝗿𝗻𝗲𝘁 𝘀𝗮𝘆𝘀 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂. 🤓
But if you're wondering where to start with your Webflow website specifically, that's a narrower, more solvable problem.
So I wrote a guide.
It covers:
→ How to measure if you're even showing up in AI answers
→ How to structure content so AI systems can extract it
→ Where nested schema markup actually belongs in Webflow (head code vs. on-element)
→ Why FAQ sections alone won't get you cited
→ What matters for Google AI Overviews vs. ChatGPT/Perplexity — and why they're not the same playbook
Disclaimer: AEO is changing fast. This guide won't be complete in 3 months. But it's a solid starting point today.
Link: https://uebersaxsamuel.ch/en/webflow/webflow-geo-ki-sichtbarkeit-optimieren
The point about AI reading the wider internet, not just the site, is easy to overlook. Which off-site signal would you audit first for a Webflow brand?