The INKFLESH mark I designed starts with an empty profile avatar. A deliberately plain shape for an identity full of strange characters. The characters needed room to change. The identity also had to work on a woven label or an app icon, where a detailed illustrated face has very little space to do its job. I kept the silhouette and palette constant, then let the artwork change around them. The mark can hold an illustration, appear as a solid stamp, or sit on its own at a small size. Each version still has the same shape underneath. That was the useful constraint: decide what someone should recognise when the most expressive part of the design disappears. If your identity depends on a detailed illustration, try its smallest application before approving the whole world around it.

Super bold and creative! Love the vibrant colors. 🔥

Should I go for left or right? Focusing on updating and finishing up my portfolio... and then I came across this crossroads. Another alternative is to make them switchable themes through a toggle, but I still need to decide which should be the default.

Left is better because the text is readable, the overall blue background is not flashing to the eyes as compared to the right one. For the top right button " Start a project ", you can add some animation so that it stands out and encourage users to click on it.