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Iāve been drawn to a quieter kind of imagery. Thereās something about this world that keeps pulling me to it, that feels personal yet powerful. The tension between structure and softness, it made me want to translate that feeling. Not just pieces, but visuals. Mood. Atmosphere. Seeing jewellery not as a product, but as a presence; small objects held close, worn quietly, becoming part of someoneās story over time. (Psst. Brand incoming)
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Sup, Contra. I'm new to this platform šš»
Brand designer, based in London, UK š¬š§
How's everybody doing?
Welcome to Contra, Alex! š Great to see your logo work ā the set looks really clean and well crafted.
A personal branding study for a luxury resort concept called Botanique.
This project explores a visual identity designed to express refinement, calm, and deep connection with nature. The concept positions Botanique as a destination where time slows down and relaxation becomes the central experience.
The branding is built around elegant typography, organic shapes, and a restrained visual language, creating a sense of sophistication and serenity. Soft compositions and natural-inspired elements reinforce the idea of a place designed for rest, balance, and quiet luxury.
The goal was to craft an identity that communicates Botanique not just as a resort, but as a sanctuary for relaxation and wellbeing.
This is a personal creative exploration of how branding can translate tranquility and refined hospitality into a visual system.
The colors in combination with the patterns is so soothing. Good stuff!
Latest work designing for Talk Dirty Co. Aussie company specialising in low-tox laundry detergent sheets.
I decided to lean into life's little messes and embody it rather than the cookie cutter "eco" approach.
What started as a brand identity project, ended up being a huge pack of branding and brand assets. SO MUCH FUN!!
In their words...
"Ok stop it! I have been waiting all day not concentrating at work at all and I actually can't breathe with how good it is!!"
Always so nice to align with clients.
ā¢ Mar 9
Great
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