I built a social media and content strategy for AUTONOMOUS, a robotics conference. I figured out what people wanted to hear about, then created and published content across platforms to get them excited about attending.
What I Can Do for You
I help you turn complex ideas into engaging social posts that get results. Need a content plan? A strategy to reach your audience? Full management for an event launch? I will handle it and make sure people actually care about what you are putting out there.
100%! Social media should be a conversion funnel, not just a gallery. When you combine engaging social content with automated follow-ups and lead-capture systems, building trust and attracting the right audience becomes effortless
I wanted to put Canva Craft to test with an idea I've been sitting with lately: the Observer Effect.
It's a concept that got me thinking about the relationship between observation and reality, and how our understanding of what we see can get a little philosophical (and existential) very quickly:)
I gave Craft two different directions to interpret the same idea.
A: The Cosmic Observer takes a human perspective against the scale of the universe.
B: The Universe Looking Back turns the gaze itself into the subject, blurring the line between the observer and the observed.
I wanted to see how Craft would translate something this abstract into a poster and how differently it would approach the brief.