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Kajabi Coaching Sales Page
From Strategy to Conversion-Ready Launch
The Starting Point
The project started with a coaching brand that needed a professional sales page to clearly communicate its offer, build trust, and guide potential clients toward taking action. The existing presentation lacked a strong visual hierarchy and a clear conversion-focused structure, making it difficult for visitors to quickly understand the coaching offer and its value.
The Approach
I began by mapping out the customer journey and organizing the page around the key questions a potential client would have: What is the offer? Who is it for? Why should I trust this coach? What will I get? And what should I do next?
From there, I developed the page structure, refined the messaging hierarchy, and created a clean visual direction designed specifically for a coaching audience.
The page was then built in Kajabi, bringing the strategy and design together into a responsive, easy-to-navigate sales experience.
What I Worked On
- Kajabi sales page design and development
- Coaching offer positioning and page structure
- Conversion-focused section layout
- Hero section and CTA strategy
- Offer and benefits presentation
- Social proof and testimonial sections
- FAQ and objection-handling sections
- Responsive desktop and mobile layout
- Visual hierarchy and brand consistency
- Final page optimization and launch preparation
The Finish
The final result was a polished, conversion-focused Kajabi coaching sales page that gives the brand a stronger digital presence while making the offer easier to understand and act on.
The finished page combines strategy, branding, UX, and Kajabi development into one cohesive experience — designed not just to look professional, but to move visitors from interest → trust → action.
Project Outcome
A complete coaching sales page transformed from an initial concept into a professional, structured, and launch-ready Kajabi experience.
Really like the way you’ve structured the journey from interest to trust to action. Feels very intentional.
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Another project completed! 🎉
This one was a little different from the Kajabi projects we usually work on.
Instead of building a platform for coaches or business creators, we worked with Shafqat Ali Khan Music – an online school dedicated to teaching the centuries-old tradition of classical South Asian vocal music.
The biggest challenge wasn't adding more features or making the design feel trendy. It was creating a website that respected the heritage behind the music while still providing a clear and intuitive experience for today's online students. Sometimes the best design is the one that quietly supports the content rather than trying to stand out.
We're especially happy that the client loved the final result – and even better, they've already seen an increase in course sales after launching the new website.
Projects like this are always a reminder that every audience is different, and good design starts with understanding the people you're designing for.
I am from India, and I must say your work is so perfect...
DONT MISS THIS ONE:
I've spent the last few weeks building something I've wanted to finish for a while and add new skills to my pipeline while working on the project: a cinematic, terminal/HUD-style interface for a fictional tactical operations system, entirely in the browser. (I believe this might be a really good solution to run some type of motion projects during filmmaking time directly on the visible probs)
Here are some details: Behind a simulated boot sequence (fake network handshakes, IP auth, animated logo reveal) sit four consoles:
→ STATICPEN: a satellite recon view with live target tracking that shifts from optical to thermal scan on inspection
→ SILENTPEN: a ground tactical console with four switchable sensor modes: Direct, Lidar, Heat Scan, Ghost
→ SEERPEN: the deep one. A real 3D globe (Cesium) rendering 26 live/static intelligence layers, conflict zones, ship traffic, flight tracking, GPS jamming, orbital satellites, paired with a live news feed and a local-LLM "analyst" that reads the map context and can act on it through chat
→ STRATUM: locked for now. Select it, and the system denies you clearance and logs the attempt. A dead end on purpose.
Design-wise, the goal was to make it feel like a live system, not a mockup; every terminal readout, scan line, and boot log is actually animating in real time, not a static screenshot dressed up to look busy.
Designed fully in Figma, first run and perfected on a local server and moved to GitHub with some changes to able to fit the webpage format. It was built with React 19, TypeScript, Vite, Tailwind v4, Cesium, and a small Express backend aggregating real news and live layer data.
While I've FE skills, they were limited in most cases; I've tried a new MCP server system inside Figma, and with VSC and Claude, I was able to pull out my design, put more detailed meaning to it and run it fully with interactions. While I'm against the ML systems to some degree, my approach is to use that as a tool to solve my technical problems. And my design project became a fully functional project. I believe designers will evolve their mindset to create more valuable products with more extensive tool options.
Let me know what do you think =)
Full case study on Behance: https://lnkd.in/dNd_PRqu
Live demo: https://lnkd.in/d2cp9mcN
Amazing! Great Work! 👍
Your Brand Is Speaking Before You Do
Customers form an opinion about your business before they ever experience your product or service.
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