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What I Built: BLAZO Tacos
I built BLAZO, a LA-based street taco brand identity that makes a $3.50 taco look like a $40 merch drop. Full system from logo to lifestyle.
Bold Identity:
It takes CHARCOAL x CHILI ORANGE, Anton typeface + a signature slash cut. Looks like Nike meets a taco truck.
Street System:
Not just a logo on white. I made a ripped street poster for brick walls ($3.50 - $12.99 menu), 2 merch flat-lays (wood table with tacos + concrete with cap), and a lifestyle model shot in golden hour.
Why it works:
Instead of selling just food, it sells culture. Customer buys tacos, then buys the tee. That's how you make $12.99 combo + $35 tee from one customer.
Built with: Leonardo + Claude
Time: 1 day
#brandidentity #foodbranding #streetwear #aibranding
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been a little quiet here. took some time off to focus on the work and make lots of things I couldn't share yet.
a few favourite brands before I start sharing what's new ↓
feels good to be back ❤️
the orange panels pop. what are you sharing first?
A Brand Guideline Template - Free for Designers & Creatives 🎁
I’ve created this brand guideline template to help designers present their brand identity projects in a more structured, professional, and polished way.
It includes sections for:
— Brand identity
— Logo guidelines
— Color palette
— Typography
— Visual direction
— Brand applications
— And more
✨ Want the editable source file?
Just comment “TEMPLATE” below, and I’ll send you the editable source file for free.
Feel free to use it, customize it, and make it your own.
If you find it useful, save this post and share it with another designer who might need it. ❤️
#BrandGuidelines #BrandIdentity #Branding #BrandDesigner #GraphicDesign #FreeTemplate #DesignResources #BrandDesign #VisualIdentity #DesignCommunity
Great template!
Hi everyone 👋
I’m opening up a few spots for new brand identity and packaging design projects for September/October.
I’m especially interested in working with CPG, DTC, lifestyle, wellness, and food & beverage brands that are looking to build or refine a strong visual identity and packaging system.
If you’re launching a new brand, refreshing an existing one, or know a founder who needs a designer, feel free to reach out.
Would love to connect with some new people and projects this season. ✌️
Love this! I also work across brand identity and packaging, particularly for wellness and lifestyle brands. It would be great to connect and exchange ideas—hope some exciting projects come your way this season!