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Designed a high-converting, modern promotional graphic for e.l.f. Cosmetics featuring their Power Grip Primer. The goal was to build a clean, visually compelling, and cohesive advertisement optimized for e-commerce and social media conversion while maintaining strong brand consistency.
Key Deliverables & Responsibilities
Visual Hierarchy & Layout: Crafted a balanced, dark-themed compositional layout using sleek teal gradient accents, high-contrast typography, and tropical botanical elements to create depth and premium contrast.
Product Centric Focus: Highlights the e.l.f. Power Grip Primer as the centerpiece, featuring real-feel gel texture swatches and realistic lighting effects to engage beauty consumers.
Information Design & Iconography: Structured key product features into clean, scannable visual modules using custom icons (Water Resistant, 25+ Beauty Ingredients, All Skin Types, 4-in-1 Benefits).
Conversion-Driven Elements: Integrated high-impact promotional badges ("40% OFF") and clear calls-to-action ("SHOP NOW") designed to drive immediate visual interest and click-through rate
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Introducing RYNO, a modern golf brand concept built around confidence, precision, movement, and performance.
The identity combines a bold custom symbol with a vibrant lime green + deep green color palette to create a distinctive, energetic presence across golf apparel, equipment, accessories, and lifestyle products.
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Tagline: Swing with Confidence.
#RYNO #GolfBrand #GolfBranding #BrandIdentity #LogoDesign #GolfLogo #SportsBranding #VisualIdentity #BrandDesign #LogoInspiration #GolfLifestyle #SportsBrand #Typography #MinimalBranding #GraphicDesign #BrandDesigner #CreativeDesign #GolfApparel #GolfEquipment
