SEO used to mean "rank on Google page 1." Now there's a second battle — getting cited inside AI a...SEO used to mean "rank on Google page 1." Now there's a second battle — getting cited inside AI a...
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SEO used to mean "rank on Google page 1." Now there's a second battle — getting cited inside AI answers (ChatGPT, Perplexity, Google AI Overviews).
3 things that actually help with this (called GEO — Generative Engine Optimization):
1. Write in clear, direct answer format — AI models pull sentences that directly answer a question, not vague intros
2. Structure content with real headings and FAQs — easier for AI to extract and cite
3. Make sure AI crawlers (GPTBot, ClaudeBot, PerplexityBot) aren't blocked in your robots.txt
Most sites are still optimizing only for Google's blue links — and missing where search is actually heading.
Have you checked if AI crawlers can even access your site?
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