One bean, two ways to tell its story. In the lab it becomes data: roast curves, density readings,...One bean, two ways to tell its story. In the lab it becomes data: roast curves, density readings,...
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Nikola Mutovdzhiyski
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• 1d
One bean, two ways to tell its story.
In the lab it becomes data: roast curves, density readings, a cross section mapped down to the silverskin, every note earned through measurement.
On the hillside it becomes feeling: warm light, spilled beans, a cup that tastes of citrus and cacao before you know why.
Precision on one side. Poetry on the other.
Which side of coffee sells you? 👇
#brandconcept #packagingdesign #artdirection
The Origin
The Method

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Kabir Ahmed
pro
• 1d
First one looks perfect, Did you create with Ai
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