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Essentials — Modern Medical E Commerce Brand
Logo Design for Essentials, is an e-commerce brand specializing in compact medical kit pouches designed for everyday carry, travel, and emergencies.
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Lifta is for African Gen Z who want to stay consistent with fitness. Lifta helps users stay consistent with their fitness and daily activity goals through motivation, accountability, and simple tracking.
The logo ideation: The logo icon is made using the brand initials "L" shaped into a bicep lifting weight, symbolizing strength, consistency, and showing up.
The brand green primary color reflects growth, energy, and progress on every step of the journey.
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#Branding #logodesign #fitnesslogo #modernlogo #genzbrandlogo #genzgymapp #genzapp #gymlogo #gymapp #logousa #logouk #logogrowth
Love this direction 🔥
Designing for African Gen Z in the fitness space is powerful especially when the identity already carries symbolism like the “L” bicep concept. The blend of strength, consistency, and growth through green is smart and culturally relevant.
Excited to see this come to life 💚
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