I recently worked on a marketing email for a jewelry brand and it was really a pleasure to do.
I’m just a girl and I love jewelry 🎉 , so having the opportunity to spend time thinking about rings, diamonds, and love stories felt like a dream. It was one of those projects that feels calm, creative and inspiring at the same time.
For this project I worked on:
:• Email copy and content
• Visual direction and layout ideas
• Creating an emotional message, not just selling a product
• Keeping an elegant feeling for the brand
Just curious, have you ever worked on a project that, after finishing it, made you feel peaceful and relaxed because you were passionate about the topic?
Designing a brand icon is always a psychological affair, running through a lot of visual ideas but keeping the one that only reflects what is mindful, bold and outstanding.