Queue — Visual Identity for an AI Workflow Platform

Queue needed a mark that could carry "AI-powered" without falling into cliché — something sharp enough for a landing page hero, but small enough to hold up as an app icon.

The logomark builds off the Q's negative space: three overlapping arrows forming a spiral, nodding to the product's core idea — data queued and flowing first-in, first-out. Rendered in a high-contrast neon green against near-black, it reads as fast and automated rather than soft and generic-SaaS.

Really well executed! 👏

What started as a morning routine with Nani, my grandma, where I teach her how to draw using Van Gogh’s work, turned into a whole new direction for my personal art. That shared routine sparked something unexpected in my own practice; I became really hooked on creating vivid illustrations, where I enjoyed experimenting freely with color and texture using oil pastels and gouache sticks.

Check it out <3

There's something really nice about a habit with your grandma turning into an actual practice, that's not the usual origin story for a style like this. Has Nani seen where it's gone since those first lessons, and what does she make of it?