Redesigning a UK Renovation Brand: A Geometric MasterpieceRedesigning a UK Renovation Brand: A Geometric Masterpiece
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Attico Construction is a UK based renovations company who approached me to redesign their brand into completely something new which would have both of their initials A & C but at the same time should have a strong geometric shape encapsulating an element from their industry. The real move is in the negative space: the gap between the pillars carries A&C, the brand's own initials, hiding in plain sight. It's the kind of detail clients don't notice until they do, and then they can't stop showing people.
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