Mobile Calorie Tracking App

A mobile app designed to help users build healthier eating habits and prevent overeating through a simple, personalized experience. The challenge was to create a solution for busy professionals who often forget to log meals, lose motivation over time, or find existing nutrition apps too time-consuming and overwhelming. The goal was to reduce friction in meal tracking while encouraging long-term healthy habits. What was done: User persona & problem definition, User needs and assumptions, User flows & information architecture, Wireframes, High-fidelity UI design, Interactive prototype. The final solution features AI-powered food scanning for effortless meal logging, personalised reminders, calorie-intake notifications, progress tracking, achievements, community challenges, and customizable cheat days. Every feature was designed to keep users engaged and motivated without making healthy living feel restrictive.

This project allowed me to explore behaviour-driven design and create an experience that balances functionality, motivation, and simplicity to support sustainable lifestyle changes. #UXDesign #UIDesign #ProductDesign #MobileApp #AppDesign #CaseStudy