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Taste Test
Which logo makes a stronger first impression?
4 voted
44%
5 voted
56%
9 votes
Closed
An obvious win for minimal & luxurious
Minimal and luxurious
Going minimal here. The Palm Retreat mark has that right balance of restraint and character, the letterforms do a lot of work without needing the icon to carry it. The Stanford one reads more template-heavy than designed.
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Great!!
BRED FOR. is a fictional dog brand built on one idea: every breed was bred for a job, and the instinct never left. Collies herded sheep, poodles retrieved ducks, Yorkies hunted rats, Dalmatians ran beside fire carriages, so each product turns a breed's original work into an everyday object.
Style 01 is built from Japanese and Korean folk art found at the Cleveland Museum of Art, The Met, LACMA and the Rijksmuseum, and designs the products as soft, deadpan designer objects.
Style 02 is built from early colour autochromes and a 1914 lithographic poster from the Rijksmuseum and the Albertina, and turns every scene into a modern fashion campaign with an archival feel.
The two Styles were chained with Edit image: Style 01 products placed into Style 02 scenes, every headline rewritten in the brand's dry, deadpan voice. The strongest images were selected, upscaled and finished with a logo made in Recraft Logo Maker.
Style 01 (products): https://www.recraft.ai/styles/b8e1a6b6-ae61-49db-907d-74229530b596
Style 02 (campaign): https://www.recraft.ai/styles/7f2a89de-d69a-4fad-aa0d-ba6302c9a2f3
Which branding style is more effective: vibrant multi-colored identity presentations or clean minimalist monochrome grid sheets?
4 voted
80%
1 voted
20%
5 votes
Closed
Nothing better than Multi color