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Created UGC content for National Fetch Day featuring Meeko & Reign, my two mini pomskies. Shot and edited a lifestyle video capturing authentic playtime and the real bond between dogs and their owner. Unscripted, joyful, and scroll-stopping. This project is a perfect example of how I create content that feels genuine because it is. Designed for pet brands looking for high engagement content for organic social and paid ads.
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Created a professional advertising video using Canva, focused on visually engaging storytelling and clear brand messaging. The video was designed to promote products/services in a modern and attractive way, using smooth transitions, strong visuals, and effective text animation to capture audience attention and increase engagement.
For the #CapCutDesignStudio Challenge, I created 𝗖𝗮𝗽𝗖𝘂𝘁 𝗩𝗶𝘀𝗶𝗼𝗻 — a concept that reimagines CapCut as a wearable technology company 💎
[𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻 𝗔] 𝗖𝗮𝗽𝗖𝘂𝘁 𝗮𝘀 𝗮 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆
CapCut Vision transforms CapCut from a video editing platform into an AI-powered smart eyewear ecosystem designed for the next generation of creators. CupCut Vision allows creators to capture moments, transform them through AI, and instantly share them with the world.
I was inspired by CapCut's mission to make creativity accessible to everyone, and I imagined a future where capturing, editing, and sharing content happen as one seamless experience.
[𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗢𝘃𝗲𝗿𝘃𝗶𝗲𝘄]
For this submission, I developed:
• Brand Concept
• Visual Identity System
• Product Design Language
• Smart Glasses Design
• Packaging Experience
• Creator Ecosystem
• Presentation Deck
[𝗪𝗼𝗿𝗸𝗳𝗹𝗼𝘄]
To demonstrate my workflow, I also included:
• Recording of the entire creation process
• Brand Concept Presentation
• Complete Design Studio chat history
[𝗠𝘆 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲] ❤️
One thing I genuinely enjoyed while working on this project was how intuitive CapCut Design Studio felt ❤️
I realized that great results don't necessarily come from writing perfect prompts. Most of my process involved combining references, exploring visual directions, refining ideas, and iterating creatively. Design Studio made it easy to move from inspiration to concept development and final presentation within a single workspace 🔥🔥🔥
[𝗗𝗲𝘀𝗶𝗴𝗻 𝗦𝘁𝘂𝗱𝗶𝗼 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀 𝗨𝘀𝗲𝗱]
Throughout the project, I used Design Studio for inspiration gathering, visual exploration, product ideation, branding, packaging concepts, and ecosystem development.
Thank you to the CapCut team for creating a platform that encourages experimentation, creativity, and exploration 🫶
[𝗟𝗶𝗻𝗸𝘀]
CupCut Design Studio Chat History: https://www.capcut.com/ai-design?shareId=7647947968217202695
Brand Concept Presentation: https://www.figma.com/proto/reTVCLZxw73WBxxaJOePS0/CAPCUT-VISION?node-id=1-285&viewport=701%2C169%2C0.02&t=Z6lxfa2Fi8czJOxo-1&scaling=contain&content-scaling=fixed&page-id=0%3A1
Video explainer (the same as attached): https://docs.google.com/videos/d/1SSDBHyguM5hNoItyjONVOOouXbL54xgNCdo3w-8jDv8/edit?usp=sharing
If you like this concept and the work behind it, I’d be incredibly grateful for your support. Every like, comment, share, or vote means a lot. Thank you! 🙌
Amazing concept! 💜 I really like how you reimagined CapCut as a wearable tech brand
My favorite part is the AI ecosystem around the glasses. Curious, which part of the project was created first, the eyewear design or the ecosystem idea behind it? 👀
Nice work🔥👏👏
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