Mascot-Driven Visual Identity for a Chinese-American RestaurantMascot-Driven Visual Identity for a Chinese-American Restaurant
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Stuffed is a California-based Chinese-American restaurant bringing bold, comforting flavors to San Mateo. The project focused on developing a mascot-driven visual identity centered around a playful panda holding a bun, bringing personality and charm to the brand. The goal was to create a bold, memorable presence that feels modern, approachable, and aligned with California’s vibrant dining culture.
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