Hiring: Digital Marketing & Social Media Marketing Specialist Location: Remote (Preferred overlap with US business hours) Experience: 2–5 Years Job Type: Part-time/consulting Industry: AI | SaaS | FinTech | Document Intelligence | B2B Technology What You'll Do 📱 Social Media & Digital Marketing Develop and execute social media strategies to increase brand awareness and product visibility. Manage LinkedIn, Instagram, Facebook, X (Twitter), and YouTube. Create engaging posts, carousels, videos, reels, product launches, and thought leadership content. Research industry trends, competitors, and audience behaviour. Plan and maintain content calendars while optimising campaigns using analytics. 🎨 Content Creation & Branding Create compelling marketing content that communicates product value. Simplify technical product features into engaging customer stories. Design graphics, banners, infographics, social media creatives, and short promotional videos. Maintain a consistent brand identity across all digital channels. 🚀 Product Marketing Work closely with product, sales, and leadership teams. Support feature launches, webinars, campaigns, and customer engagement initiatives. Identify new opportunities to increase brand awareness and user engagement. 📊 Analytics & Growth Track campaign performance, impressions, engagement, website traffic, and follower growth. Prepare reports with actionable recommendations to improve marketing performance. What We're Looking For Required 2–5 years of experience in Digital Marketing, Social Media Marketing, or Product Marketing. Proven experience marketing products or services through social media. Strong LinkedIn marketing and content strategy experience. Excellent copywriting, communication, and storytelling skills. Good understanding of SEO, content marketing, and growth marketing strategies. Bonus Skills Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects). Canva, Figma, or similar design tools. Google Analytics, HubSpot, Buffer, Hootsuite, or similar marketing platforms. Experience marketing SaaS, AI, FinTech, Cybersecurity, Cloud, or Enterprise Software products. Ability to independently create high-quality social media creatives. 📩 Interested? Apply now or send your resume and portfolio. We'd love to hear how you've helped grow brands through digital marketing. Taniksha@amitasoft.com