Most Shopify product pages don't need more design.

They need less friction.

Here's what I'd improve on this PiPi Tea product page 👇

→ Simplify the messaging. Lead with the product name, key benefits, and price per cup. → Make the offer easier to understand. Highlight bundle savings, free gifts, and subscription benefits. → Reduce purchase hesitation. Make the guarantee, shipping details, and product proof easy to find.

The goal isn't to add more sections.

It's to help shoppers understand the product, see the value, and feel confident buying.

That's the difference between designing a product page that looks good and designing one built to convert.

Which change would you prioritize first?