Kaarya AI — Saas Launch Video🚀 A personal motion design project focused on positioning Karya AI ...Kaarya AI — Saas Launch Video🚀 A personal motion design project focused on positioning Karya AI ...
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A personal motion design project focused on positioning Karya AI through a bold, advertising-led product launch video.
The concept was built around brand positioning, storytelling, and product communication—turning the product’s value proposition into a compelling visual narrative designed to capture attention and build brand awareness.
Process:
Creative Direction → Storytelling & Strategy → Visual Development → Motion Design → Product/UI Animation → Sound Design → Final Edit
Really liked how these designs turned out!
Explored a concept for AI SaaS product, focusing on a clean interface and a simple, intuitive chat experience.
Tried two different layout variation for the hero section.
Which would you like?
I like the second layout more — the headline "Your ideas deserve an intelligent partner" + the chat preview below makes the AI feel real and easy to use immediately. The first one is also clean, but this one sells the product faster.
An exploration of art, creativity, and creative direction through the lens of AI 🌸
This is an independent, experimental concept project, created entirely with AI to explore new possibilities in visual storytelling, artistic expression, and creative direction.
The work incorporates AESOP brand assets and identity, which remain the property of their respective owners. This is a personal creative exploration, not an official AESOP campaign or commissioned work.
Created with AI. Directed by me.
A concept. A creative experiment. A vision brought to life through AI.