PCMUA Visual Identity PCmua, a talented make-up artist based in Bologna, Italy. A customized logo...PCMUA Visual Identity PCmua, a talented make-up artist based in Bologna, Italy. A customized logo...
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PCMUA Visual Identity PCmua, a talented make-up artist based in Bologna, Italy. 
A customized logotype has been designed featuring sinuous shapes with a sparkle at the center that divide in nome. The sparkle symbol will also be used as a frame for some of her visual content on social media. 
The color palette chosen is young and vibrant, featuring pink, red, and emerald green. These colors are interchanged in all stationery and visual materials, creating a dynamic and versatile identity.
To emphasize the strength of PCMUA's makeup services, has been decided to use black and white imagery and video in some cases, highlighting only specific areas with the color. This creates a powerful contrast and draws attention to the makeup itself. Check the case study: https://contra.com/p/mkqscUWo-p-cmua-visual-identity?r=antoniocalvino
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Jacob's avatar
@Antonio Calvino Beautiful design, love the animations. What software did you use to make this?
Antonio's avatar
@Jacob Howard thank you Jacob. I used Illustrator, Photoshop, Premiere Pro, After effect and Figma
Daniel G's avatar
BrightStudios logo
@Antonio Calvino wow this is so good!
Tahmid's avatar
Antonio's avatar
@Daniel G Bright Thanks Daniel! much appreciated
Antonio's avatar
@Tahmid Ahmed thank you
Jasmijn's avatar
The CloudFairy logo
@Antonio Calvino this is looking really cool!
Antonio's avatar
@Jasmijn Budding thanks a lot Jasmijn
Prakash's avatar
Antonio's avatar
Lisette's avatar
@Antonio Calvino amazing work! 👏
Antonio's avatar
Nico's avatar
@Antonio Calvino loving the curves!
Antonio's avatar
@Nicoleta Costin thank you so much Nicoleta
Ayomide's avatar
@Antonio Calvino I stood and applauded! 🙌
Antonio's avatar
@Ayomide Awoyemi means a lot! Thank you
Chirag's avatar
@Antonio Calvino love the vibrant palette
Antonio's avatar
@Chirag Madhu glad that you liked it. Thanks
Jinal |'s avatar
@Antonio Calvino I truly loved this sparkle frame✨
Antonio's avatar
@Jinal | Spring Mornings Thank you Jinal
Jessie's avatar
@Antonio Calvino Love the typo. Good job 🔥
Antonio's avatar
@Jessie Fournie glad to know that you liked it. Thanks
Roos's avatar
@Antonio Calvino I love this art direction!!
Antonio's avatar
@Roos van Gestel thank you so much
Abdullahi's avatar
@Antonio Calvino Nice presentation! the typography customization is cool
Antonio's avatar
Viktoriia's avatar
@Antonio Calvino wow! Awesome work!
Antonio's avatar
@Viktoriia Chyrak thank you so much
Serena's avatar
Kohi Design Studio logo
@Antonio Calvino woww this is stunning work!
Antonio's avatar
Thank you @Serena Tyrrell 😊
Wisdom's avatar
Tecnologia Labs logo
@Serena Tyrrell @Antonio Calvino this is absolutely phenomenal!!
Clarity's avatar
Dhaval's avatar
@Antonio Calvino It's very eye catchy branding Antonio!
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