The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Taste Test
More casual or stylized photography?
20 voted
42%
28 voted
58%
48 votes
Closed
Professional
Surreal is more brand oriented
Surreal photography wins every time for brand memorability it anchors the layout design and gives editorial campaigns such a high-end, distinct edge.
Stylized / Surreal. Far more memorable and gives the story frames a distinct premium aesthetic. Casual fades into the background.
Nice design
Surreal Photography one
🔥
Surreal for sure, 💯
I love the casual
lately been fan of surrealism.
Stylized for me. The surreal shots stop the scroll and feel more memorable.
Good work and nice to see
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Light or dark—which Kajabi library would you choose?
Two concepts for Northstar Lab, a fictional creative education brand. Same courses, two ways to browse:
A — Light Editorial: warm tones, serif type, and sidebar filters.
B — Dark Studio: charcoal, chartreuse accents, and compact dropdown filters.
Which would you rather learn in—and why?
27 voted
56%
21 voted
44%
48 votes
Closed
Clean and professional. I prefer the light editorial style.
AMSW — Brand Art Direction & Visual Identity
A visual direction developed for AMSW, combining premium sportswear with a dark, minimal, and performance-driven aesthetic.
The concept focuses on discipline, intensity, and controlled energy, using cinematic photography, deep blacks, cool blue tones, bold negative space, and minimal typography to create a strong and recognizable visual language.
I developed the art direction across campaign imagery, brand compositions, typography, logo applications, and lifestyle visuals, with the goal of creating a premium identity that can translate across apparel, digital content, packaging, and future collections.
Role: Art Direction · Graphic Design · Brand Identity · Visual Direction · Campaign Design
Tools: Adobe Photoshop · Illustrator
Is this made with AI?
Definitely the new one. Seems more fluid and easier to interact with