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𝗛𝗼𝘄 𝗱𝗼 𝘆𝗼𝘂 𝗺𝗮𝗸𝗲 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗳𝗲𝗲𝗹 𝗶𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝘃𝗲 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗺𝗮𝗸𝗶𝗻𝗴 𝗶𝘁 𝗯𝗼𝗿𝗶𝗻𝗴?
That was something I wanted to explore with this project.
I wanted the designs to feel clean and professional, but still have enough personality to make someone stop and actually read the content. So I played around with lifestyle imagery, editorial typography, bold statements, educational topics, and different layouts instead of making every post follow the same formula.
I kept the visual direction consistent with soft blue, white, and deep navy tones, while giving each design enough flexibility to communicate its own message.
The result is a social media series that feels polished, modern, and easy to engage with while still keeping the content at the heart of the design.
𝙏𝙝𝙞𝙨 𝙥𝙧𝙤𝙟𝙚𝙘𝙩 𝙚𝙭𝙥𝙡𝙤𝙧𝙚𝙨 𝙝𝙤𝙬 𝙩𝙝𝙤𝙪𝙜𝙝𝙩𝙛𝙪𝙡 𝙫𝙞𝙨𝙪𝙖𝙡 𝙙𝙞𝙧𝙚𝙘𝙩𝙞𝙤𝙣 𝙘𝙖𝙣 𝙢𝙖𝙠𝙚 𝙥𝙚𝙧𝙨𝙤𝙣𝙖𝙡-𝙗𝙧𝙖𝙣𝙙 𝙘𝙤𝙣𝙩𝙚𝙣𝙩 𝙛𝙚𝙚𝙡 𝙢𝙤𝙧𝙚 𝙙𝙞𝙨𝙩𝙞𝙣𝙘𝙩𝙞𝙫𝙚 𝙖𝙣𝙙 𝙚𝙣𝙜𝙖𝙜𝙞𝙣𝙜 𝙤𝙣 𝙨𝙤𝙘𝙞𝙖𝙡 𝙢𝙚𝙙𝙞𝙖.
#SocialMediaDesign #InstagramDesign #PersonalBranding #ContentDesign #GraphicDesign #VisualStorytelling #EditorialDesign #Typography #CreativeDirection #SocialMediaContent #BrandDesign #CanvaDesign
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Designed a premium skincare advertisement with a modern editorial aesthetic focused on luxury branding and high-end visual storytelling. The concept features a custom fictional skincare brand, elegant typography, and a clean composition that creates a sophisticated, premium feel.
This project was created as a portfolio piece to showcase my ability to design original marketing visuals for beauty and skincare brands while maintaining a unique, non-copyrighted identity.
What I Designed
Custom fictional skincare brand identity
Luxury product packaging concept
Editorial advertising layout
Premium typography hierarchy
Modern color palette
Marketing-ready social media campaign
High-end visual composition
Nice work 🔥
CROCS BITE BACK! the visual elements of a collaboration with my cohort partner, julia, that encouraged others to do away with strict dress codes in nightlife spaces & embrace the pull towards any club scene's partying in the comfort of crocs.
which speaks most to YOU?
is it the caption? design? both?
BRIEF: Crocs are allowed almost everywhere. Beach? Garden? Hungover trip to Walmart? You bet. But when it comes to the world’s FANCIEST nightclubs, Crocs are still treated as criminal to the world of fashion. Some venues refuse entry to anyone wearing them. Others hide behind vague phrasing in their dress codes: “Smart shoes only.” / “Dress to impress.” So ... six inch heels and stiff leather shoes are the only ins? Crocs thinks this isn't quite right. & Crocs is ready to fight back.
5 voted
63%
3 voted
37%
8 votes
Closed
On the rocks! Nicolette
Coffee packaging design for a Melbourne coffee house and roaster.
